Category

Ecommerce

Category

You’ve probably heard a lot of times that Search Engine Optimization (SEO) is a vital tool in digital marketing and has the highest ROI of any e-commerce campaign, but most e-commerce shops are put together with very little consideration of the search engines. Most of the time, we rely on social media or ads, which are great up to an extent but they require a constant effort. Whereas SEO requires efforts upfront and is made…

Phooto is a B2C company focused on personalized photo products, such as prints, photo books, frames, gifts, and others. Capture all your best moments and get them printed. Each and every product is of premium quality. You can create the design by yourself using their software or on their website. Once you are satisfied with the look, just go ahead and place the order. Marketing Challenge Being a popular gift site, they get huge traffic…

One challenge every store owner will face is how to increase their online sales. And the explosion of growth has only made it tougher. Every entrepreneur knows how important it is to market online and gain visibility. However, those same individuals also know the difficult and tremendous undertaking involved. But there are definitely some ways to market your business that offers a good return on investment. Wakeel Zaki, Director at Sanaualla Store, tells us here…

Harry & David is a member of the 1-800-Family of Brands and is a provider of premium food and gourmet gifts. You will find a gift for every occasion. Marketing Challenge As a food and gourmet gift site, Harry & David receives a lot of traffic every day. Most of the products they have are perishable which increases the pressure of selling them fast. The best way is to keep the user engaged and bring…

Charlton Athletic is a football club based on South East London. To book the match tickets, log on to Booking.cafc.co.uk, their official online website. You will get all the updates regarding the club, their matches, videos and many on the website. You can also buy their official merchandise through their website. Marketing Challenge Charlton Athletic was putting a lot of effort into digital marketing. Through their website, they are keeping in touch with fans with…

Building an online store seems to be crossing everyone’s mind nowadays. However, there are a lot of things that need to be put into perspective before building and running a successful store. One of them is choosing a powerful platform that can handle all your store’s needs. Platforms like Shopify and BigCommerce and WordPress e-commerce are some of the best platforms that can give you the need to run a successful store. The best thing…

Have you ever dreamed of creating your own e-commerce business? Shopify offers an easy platform to create an e-commerce website. It has many apps that make creating and running an e-commerce business smoothly. Moreover, websites build on Shopify are mostly SEO Optimized site. In the Shopify platform, you can buy the domain and host your website as well. It has multiple free and paid themes for your e-commerce store. It also offers apps to optimize…

E-commerce is the preferred business style for several. The system has successfully developed and gained its place as the sort after platform for selling products or services on the internet. As with any other market in a real-world setting, traffic is everything. The more attention you can draw to your site in the form of traffic, the better chances you have at making more sales. This simple strategy is top of the pile when it…

A good product photo is the most basic requirement for any e-commerce website. In online shopping, the product image is the only way customer can feel the product. If you are selling at Amazon, you must have come across the product image guidelines. It knows the importance of product image for online business. The usage of photo editing tools has become common across all online sellers. Software like Photoshop, DxO PhotoLab, Luminar can help you…

Let's say you're the owner of a shopping mall. Each time you visit – whether on holiday or even a weekday – the mall seems to be swarming with visitors. Surely, the mall must be doing great business, right?Surprisingly, the monthly sales numbers demonstrate a completely bleak picture with sales being at an all-time low. In fact, the only thing that seems to be rising is the volume of 'window shoppers.' Sounds familiar?Drawing comparisons in…