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ecommerce campaigns web push

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Make 2020, the best year in terms of revenue for your online business. One of the most important factors to increase your revenue is conversion. You have created a beautiful website and listed all your products. All the tools necessary for running an e-commerce website are added. You have also done SEO for your e-commerce site. You set your Facebook ads and started promoting your website. Traffic started flowing to your website. You have also…

Web Push Notifications are clickable messages sent by a website to the user browser. It can be accessed on desktop and mobile browsers, and are similar to mobile push app services. Chrome push notifications are indeed a great relief to e-commerce players and play a vital role in delivering exemplary results for online stores. Optimizing the right Push Notification campaign strategy for E-commerce websites can never stop you from reaping success. You should also optimize…

Update: We recently published a case study, where BollywoodKart saw a 15% lift in revenue from Abandoned Cart Web Push Notifications. Cart abandonment is a common occurrence on any e-commerce website. After person visits, a website browses the items available and adds it to the shopping cart. If he leaves the website/page without completing the purchase, and thus abandons the cart. According to a study by Baymard Institute the average cart abandonment rate is 69.57%. Which…