We did a study to understand the impact of segmentation on Click Rates by different industries. Push Notification sent to the right segment improves your push notification click-through rate. We analyzed the results to find that Push Notifications with Segmentation can increase the CTR up to 218% depending on the type of industry. Automatic Segmentation is a feature you can use if you are a PushEngage subscriber and segmenting your users based on their activities…

Squarespace is the all-in-one solution for anyone looking to create a beautiful website. You know how push notification works. PushEngage supports websites based on the Squarespace Platform. If you want to send web push notifications from the Squarespace site, then start using PushEngage. Installing Push Notifications on Squarespace Site is very simple and takes less than 10 minutes. Below are some of the top features of PushEngage – Send Custom NotificationAbandon Cart NotificationsSegment Push Notification UsersSchedule Auto RespondersInclude…

Web Push Notifications are one of the easiest ways to engage with your customers directly. Even when they are not on your website, you can interact with them. You are running different Push Notification campaign, you have done the right segmentation of push subscriber, identified the timing and all. PushEngage features are enriched to create different types of campaigns. To understand the impact of push notification strategy, we need to know the parameters to measure the…

We have earlier discussed What is Browser Push Notification and how it works. Push notifications come on the browser of your device even when the concerned web page is not open on your browser. Browser notification is one of the efficient marketing channels for customer re-engagement, as it has better ROI as compared to email or retargeting ads. How do you test browser notifications? Web Push Notifications are a browser standard implemented by a set…