Do you want to configure web push optin for mobile & desktop? We will show the complete steps to configure web push optin. You can have different optin style for desktop and mobile. In this article we will show you the complete setup.
Push Notification is a permission-based service. The first step in implementing a browser push notification is to seek the permission of the user to send him a push notification. With Subscription Dialog Box or Optin box, we ask the users permission. With the right configuration, you can see an increase in your push notification optin rate.
There are two types of push notification optin:
- Single Step Optin: Users can subscribe to push notification in a single click. It doesn't allow any customization. The copy is browser default.
- Two-Step Optin: In this user has to click twice to subscribe. You can customize from design to copy in two-step optin
You can customize the push notification optin for your site from your PushEngage dashboard. You can change the placement of the optin pop-up and the color of the text or background both for desktop and mobile depending on your site to decide which one works best for you.
Another important thing in subscription optin is the Notification Overlay. It gives additional space to show the visitor the benefits of subscribing to your push notifications. In case of single step optin, this Notification Overlay becomes very crucial. Since, you cannot edit the optin copy, so mention the reasons to subscribe to your push notification in the overlay.
Configuring push notification optin is very simple. In this article, you will find all the necessary information related to optin configuration. Once this is done, user can subscribe to your push notifications and you can send a Push Message to your subscriber.
How to Select Push Notification Optin
Step 1 –
Navigate to Settings > Subscription Settings > Subscription Dialog Box from your PushEngage Dashboard.

Step 2 –
Select the site type as HTTP or HTTPS depending on your site.
For HTTP site, the link will look like this –

For HTTPS website, the link will look like this –

Step 3 –
Select a Subscription Dialog Box type from the options given and click on Edit

Step 4 –
Here you can customize the Subscription Dialog Box for both Desktop and Mobile and look the preview once it’s done.
Types of Web Push Notification Subscription Optin And How To Configure
Safari Style Box
For Desktop
- Change Placement – You can decide where you wish to show the optin on your website or the placement of your optin from the options given in the dropdown. Click on Placement and select any one of the options mentioned –
- Top Center
- Top Left
- Top Right

Check the preview on the right side of the dashboard.

Placement – Top Center

Placement – Top Left

Placement – Top Right
- Background Color- Select Background color for the optin from the options mentioned or enter the hex code.

Background color (for optin)
- Allow Button – Select the color for the Allow Button or enter the hex code.

Background color – Allow Button
- Block Button – Select the color for the Allow Button or enter the hex code.

Background color – Block Button
Save the changes and check the preview on the right side of the dashboard.

Once you’ve customized the style you can click next or go to Options directly.
Options :
Here you can decide whether you want to show Subscription Dialogue box on your website or not (that is when the user visits the website via desktop), show PushEngage Branding, and optin delay time.
- Subscription Popup – The setting can turn on or off your subscription showing on your site. If you turn the toggle button off, visitors will not get the optin for the subscription.
- PushEngage Branding – You can turn off “Powered by PushEngage”, by turning off the Toggle Button.


Once done save the changes and check the preview on the right side of the dashboard.
When PushEngage Branding is Off

When PushEngage Branding is On
- Quick Install – You need to do this setting only if you have an HTTPS site. Being an HTTPS site one needs to do an extra step to complete the installation. It means placing the files in the root directory such that the links are accessible –
www.your_site_name.com/mnifest.json
www.your_site_name.com/service-worker.js
But if you don’t have access to the root directory you can do it by using Quick Install. To do so turn ON the toggle button for Quick Install and save the changes.

- Optin delay Time – This setting will show the subscription popup after some delay on your site.

Optin Delay Time
Once it is done save the changes and click Next or go to Mobile.
For Mobile
In mobile also you can change the style and options. Here’s how to do it –
Style:
- Change Placement – You can decide where you wish to show the optin on your website or the placement of your optin from the option given in the dropdown. Click on Placement and select any one of the options mentioned that is –
- Top
- Bottom

Check the preview on the right side of the dashboard.


Placement – Top and Bottom
- Background Color – Select Background color for the optin or enter the hex code.

- Allow Button – Select Background color for the Allow Button or enter the hex code.

- Block Button – Select Background color for the Block Button or enter the hex code.

Save the changes and check the preview on the right side of the dashboard.

Options :
Here you can change Subscription Dialogue box settings whether to show it on your website or not (that is when the user visits the website using a desktop), PushEngage Branding, and optin delay time.
- Subscription Popup – The setting can turn on or off your subscription showing on your site. If you turn the toggle button off, visitors will not get the optin for the subscription.

- PushEngage Branding – You can turn off “Powered by PushEngage”, by turning off the Toggle Button.

Check the Preview on the right side of the dashboard.


With and Without PushEngage Branding
- Optin delay Time – This setting will show the subscription popup after some delay on your site.

Once it is done save the changes and click Next or go to Intermediate Page.
Intermediate Page
This page is used to confirm the subscription or in other words to complete the subscription. You get this popup or 2nd optin because the 1st optin is a custom popup and another is browser default (native optin). So to complete the subscription one has to click ALLOW twice.
How To Customize Intermediate Page?
You can change the background color and the text of the intermediate page. Here’s how to do it –
- Background Color – Select Background color for the optin or enter the hex code.

Intermediate Page- Background Color
Once it is done, check the preview on the right side of the dashboard and save the changes.

- How To Change Text, font size and font style, and color?
Select the highlighted area and change the text inside the box.

If you wish to change the text color and size then select the text and then you can change text color, highlight it and increase the text size as well.

You can also change the text style for Buttons as well. Click on the text and then change the text color, and size.

You can have a different style for all three that is for desktop, mobile, and the intermediate page.
Once it is done, save the changes.
Large Safari Style Box
This appears in the center of the page both for mobile and desktop and as it is customized popup, it’s a double step subscription. Here the user has to click ALLOW twice (in customized optin and intermediate page) to complete the subscription.
Style:
- Placement – You can place this optin only at the center of the page both for mobile and desktop
For Desktop
- Once done save the changes, and check the preview on the right side of the dashboard. Large Safari Style – For Mobile
- Background Color
- Allow Button
- Block Button
Option:
- Subscription Popup
- PushEngage Branding
- Quick Install
- Optin Delay
Intermediate Page
Settings for the above are the same as mentioned in Step 4.
Bell Placed Bar
This appears at the bottom right or left of the page both for mobile and desktop and as it is customized popup, it’s a double step subscription. Here the user has to click ALLOW twice (in the customized optin and intermediate page) to complete the subscription.
Style:
- Placement – You can place this optin only at the bottom right or left of the page both for mobile and desktop. Once it is done save the changes and check the preview on the right side of the dashboard.
- Background Color
- Allow Button
- Block Button
Option:
- Subscription Popup
- PushEngage Branding
- Quick Install
- Optin Delay
Intermediate Page
Settings for the above are the same as mentioned in Step 4.
Large Safari Style With Segment
This appears in the centre of the page both for mobile and desktop and as it is customized popup, it’s a double step subscription. Here the user has to click ALLOW twice (in the customized optin and intermediate page) to complete the subscription.
This optin is also user-driven because here the user decides what notification he would like to receive. Here, if he clicks on option A he will be automatically added to that segment and vice versa.
Style:
- Placement – You can place this optin only at the centre of the page both for mobile and desktop.
- Background Color
- Allow Button
- Block Button
Once it is done, save the changes and check the preview on the right side of the dashboard


Option:
- Subscription Popup
- PushEngage Branding
- Quick Install
- Optin Delay
Intermediate Page
Settings for the above are the same as mentioned in Step 4.
Floating Bar
This appears in the bottom or at the top of the page both for mobile and desktop and as it is customized popup, it’s a double step subscription. Here the user has to click ALLOW twice (in the customized optin and intermediate page) to complete the subscription.
Style:
- Placement – You can place this optin only at the top or at the bottom of the page both for mobile and desktop.
- Background Color
- Allow Optin
- Block Optin
Option:
- Subscription Popup
- PushEngage Branding
- Quick Install
- Optin Delay
Intermediate Page
Settings for the above are the same as mentioned in Step 4.
Location + Push Single Step Optin with Location
This appears in the left corner of the page for desktop and at the bottom for mobile devices. As it is native optin so no customization can be done here.
One can only set optin delay and as it single-step optin, the user is not redirected to Intermediate Page after clicking ALLOW.
Style:
- Placement – Optin appears on the top left corner on the desktop and at the bottom on mobiles.


Once it is done save the changes, and check the preview on the right side of the dashboard.


Options:
- Subscription Popup
- Optin Delay


Once it is done save the changes.
Location + Push Single Step optin with Location
This appears in the left corner of the page for desktop and at the bottom for mobile devices. As it is native optin, no customization can be done here.
One can only set optin delay in single-step optin style. The user is not redirected to Intermediate Page after clicking ALLOW.
Style:
Placement – Optin appears on the top left corner on the desktop and at the bottom on mobiles.


Once it is done save the changes, and check the preview on the right side of the dashboard.


Options:
- Subscription Popup
- Optin Delay


Once it is done, save the changes.
Here’s the list of push notification optin that supports HTTP and HTTPS site –
Subscription Dialog Box Type | HTTP | HTTPS |
---|---|---|
Safari Style Box | Yes | Yes |
Large Safari Style Box | Yes | Yes |
Floating Bar | Yes | Yes |
Bell Placed Bar | Yes | Yes |
Push Single step Opt-in | No | Yes |
Location + Push Single step Opt-in | No | Yes |
Large Safari Style with segment | Yes | Yes |
Check the video for a complete understanding of the New Push Optin Settings:
In case you want an easy way for subscribers to unsubscribe from your push notifications, you can enable easy unsubscription options for web push subscribers as well.