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Push Notification Performance

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Getting the visitor to subscribe to your push notification or e-mail is the 1st step of the user journey. The target is to convert them to paying customers. One of the best tools to increase subscriber base is web push notifications. The reason being the tool doesn’t ask for any personal details. Just a click and the user get subscribed. Many businesses are successful in getting visitors subscribed to their push notifications. However, they struggle…

Web Push Notifications has become one of the most effective marketing channels for online websites. With the popularity of this channel, many push notification service platform has started. Though the use of web push notification is very simple, still they are pitfalls to be avoided. If you avoid common mistakes when using web push when sending notifications, it can easily increase your conversion rate. In this article, we will talk about small mistakes which has…

Push notifications have been a favourite tool for marketers to connect with their audience across the industries. It allows them to instantly send web push messages to the subscribers. To collect more subscribers, we have always shared the optimization techniques, and the best practices for higher subscription rate and to get maximum CTR. In addition to the browser behaviour now, and to increase the subscription, we have made Subscription Opt-in Reminder Prompts. Why You need…

Shopify is a great platform to create an e-commerce website. You do not have to do anything from scratch. Shopify has got plenty of free and paid theme to choose from. Follow the steps and you can take your online store within a day. Similar to brick and mortar store, you need to have visitors to your website. You have to drive traffic to the Shopify store. The best part of the online site is…

Arkadium is a creator of premium gaming content designed specifically for grown-up players worldwide. The company’s games, which deliver hundreds of millions of annual gameplays, can be found on its own site, Arkadium.com, as well as the websites of the world’s biggest publishers and brands, including USA Today, the Washington Post and MSN. Arkadium was looking for push notification service to meet its marketing challenges. Challenges Faced Arkadium had two goals while searching for a…

Push Notifications has found its way to most of the online business. You must have seen the chrome push notifications appearing on your browser. The success depends upon the push notification strategy. Though web push notifications are easy to use and execute, they may not offer good results without proper planning. Push notifications are mainly used to update users instantly and are delivered on the browser. You can create multiple campaigns using web push. There…

The journey from being a visitor to being a customer is very crucial for every e-commerce business. To increase conversions, each stage in this journey needs to be optimized. As a website owner, it’s your job to keep the journey smooth without hiccups. In this article, we will see that conversion optimization has a different meaning at every stage. You can use push notification for e-commerce, blog, travel, or any online websites. The final goal…

We are facing a tough time. Stay home to stay safe. Crisis time like this also teaches us how to be productive with limited resources. Many of the online websites are finding it hard to keep their marketing activities inline due to the shortage of staff. You need an easy to use tool which is effective and have shown promising results. One such tool is web push notifications. Businesses are using push notifications on web…

Phooto is a B2C company focused on personalized photo products, such as prints, photo books, frames, gifts, and others. Capture all your best moments and get them printed. Each and every product is of premium quality. You can create the design by yourself using their software or on their website. Once you are satisfied with the look, just go ahead and place the order. Marketing Challenge Being a popular gift site, they get huge traffic…

When it comes to information, not only speed matters but channels too. If you want to update your friend regarding the change of venue, would you send a message or call them? Both are sent instantly. However, the call will immediately get the attention as your friend may not be checking the message. Similarly, consider a case when you are running a limited-time sale on your online store. Do you want your customers to keep…