In 2020, so far we have spent 1.6 trillion hours on our smartphones due to the pandemic. Having said that, haven't we been receiving small notifications from the apps installed on our phone or desktop during the day? Yes, we do! Most of us know that these are push notifications and how they work. But do we know why push notification is important for your business? Push notifications have become an important tool for marketers…

Web Push Notifications are now widely used by many online businesses. As a business owner, you also would like to enable push notification on your website. There are two parts to it – Website owner who wants to enable push notifications and Visitors who want to enable push notification of a particular website. However, the user may want to unsubscribe from push notification or website wants to disable push notifications. We will discuss in details…

Getting the visitor to subscribe to your push notification or e-mail is the 1st step of the user journey. The target is to convert them to paying customers. One of the best tools to increase subscriber base is web push notifications. The reason being the tool doesn’t ask for any personal details. Just a click and the user get subscribed. Many businesses are successful in getting visitors subscribed to their push notifications. However, they struggle…

Push Notification platform offers a number of pre-defined campaigns and templates. However, those templates are standard ones. You may want to try out different messaging and see the impact on Push Notification KPI. Below are some of the most converting push notification templates you can try out. Conversion Templates Templates for the cart abandonment push notification series: Cart Abandonment Campaign: It allows you to send a series of web push notification to cart abandonment users. …